Job Description
Client Description:
ADROIT is an agency which in past few years has been recognized as preferred recruitment agency by innumerable companies. ADROIT has steered its way to be one among the leading Recruitment Agencies by providing tailored services differing from client to client.
Job Description:
We are looking for a Digital Marketing Executive with a strong background in paid media marketing and a flair for creative content.
The ideal candidate will be proficient in managing digital advertising campaigns on platforms such as Facebook, Instagram, Google, and LinkedIn.
Additionally, the candidate should possess graphic design skills using tools like Canva and Photoshop, along with a knack for crafting engaging content and generating quality leads.
Responsibilities:
1. Paid Media Marketing:
- Plan, execute, and optimize digital advertising campaigns on platforms including Facebook, Instagram, Google, and LinkedIn.
2. Graphic Design:
- Create visually appealing and effective graphics for various digital platforms using tools like Canva and Photoshop.
- Ensure all marketing materials align with brand guidelines and convey a consistent message.
3. Content Creation: -
- Develop compelling and relevant content for digital marketing initiatives, including website content, social media posts, and email campaigns.
4. Lead Generation:
- Implement strategies for lead generation through digital channels.
- Work closely with the sales team to ensure marketing efforts align with lead generation goals.
5. Analytics and Reporting:
- Track and report on key performance indicators (KPIs) to measure the success of digital marketing campaigns.
Requirements:
- Proven experience in paid media marketing on Facebook, Instagram, Google, and LinkedIn.
- Proficiency in graphic design using Canva and Photoshop.
- Strong creative and content writing skills.
- Experience in lead generation through digital channels.
- Knowledge of digital marketing trends and best practices.
- Excellent analytical and problem-solving abilities.
- Strong communication and collaboration skills.
